What is "SLAM"… sounds a bit aggressive…
What does this have to do with AR?

SLAM stands for simultaneous localization and mapping.

It is a series of complex calculations and algorithms to construct a map of an unknown environment. At the same time it keeps track of a location in that created space. SLAM eliminates the need for trackers or markers to anchor a product in space.

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What is meant by tracking and markers?
Depth sensing cameras